GIVING TRANSPARENCY

How much do "give back" brands really give? The answer will surprise you

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The All The Fauna Blog

Almost Nobody Checks This Before Buying "Gives Back" Products. We Did, Across 42 Animal Brands.
GIVING TRANSPARENCY
Almost Nobody Checks This Before Buying "Gives Back" Products. We Did, Across 42 Animal Brands.

Most "gives back" brands never say what their percentage means, or a percentage of what. We audited 42 animal-cause brands, then found a way to send 16 times more money to shelters from the same $29.

Model wearing ANIMALS, PERIOD unisex tee from All The Fauna
GIVING TRANSPARENCY
Ethical Clothing Brands for Animal Lovers: How to Tell Real Give-Back From Greenwashing
What actually makes a clothing brand ethical for animal lovers, how to spot greenwashing in give-back claims, and how a few real brands compare.