MEET THE FOUNDER
I'm Pato. Animals have always found their way into my life.
I have always been the person who shows up with the animal.
As a kid, it was saving to bring home a tortoise, hamsters or a fishtank I was convinced I could keep alive. As an adult, that instinct became something more demanding: fostering neonatal kittens.
These are the newborns too small to survive without a bottle every few hours. If you have done it, you know it is not simply cute. It is 3 a.m. alarms, feeding charts, heating pads, and tiny lives that do not always make it.
Pato Carr
Founder, All The Fauna
It started with Mouse and Gorda
I adopted Mouse and Gorda from a shelter when they were four and six months old.
They grew up with me, stayed beside me through the changes of adult life, and reached 20 years old.
When Gorda developed advanced kidney disease, I cared for her around the clock. For three weeks, I gave her fluids beneath the skin twice a day, injected vitamins, managed multiple medications, and kept her comfortable until continuing was no longer kind.
After losing Gorda, Mouse was elderly, disoriented, and suddenly without the companion she had known for almost her entire life.
I began looking for two young kittens who could bring new energy into the home, keep Mouse company, and eventually become the next generation of family pets.
That search changed everything.
Two kittens opened the door
I met an independent foster who cared for a colony of cats in her neighborhood and rescued their newborn kittens.
She was bottle-raising a pair of siblings who had been found only days after birth. I adopted them when they were four weeks old.
I had set out to adopt Pink and Blue.
Instead, I was introduced to the network of people keeping vulnerable animals alive before most families ever see them.
Adoption mattered. But it was only one part of the work.
I became a neonate kitten foster for Kitten Rescue LA and began specializing in the most fragile stage of a kitten's life. Once the kittens are weaned and ready for their next stage, I hand them to fosters who prepare them for adoption and help find their permanent homes.
I learned how much one person can do. I also learned how limited I was with only my two hands.
"Fostering saves the animals in front of you, but there are always more animals than one person can hold. I wanted to build something that kept working when I wasn't awake at 3 a.m.—something that could fund rescue at a scale my own two hands never could."
Pato Carr, Founder
Why build a business?
I have always had an entrepreneurial mind and wanted to create a business I could manage digitally from anywhere.
That flexibility mattered. I wanted to raise my child, maintain my career, stay connected to family in my native Argentina, and still build something capable of helping animals at a meaningful scale.
My experience in sales and business management within the pet industry taught me that purpose alone does not build a sustainable business. The model had to work commercially.
Print on demand made it possible to offer a broad range of apparel and gifts without maintaining a warehouse or asking nonprofit partners to handle inventory, fulfillment, or customer service, yet the cause-apparel model I saw elsewhere did not go far enough. Too many brands gave very little or made it difficult to understand how much actually reached each cause.
I wanted the amount to be clear. I wanted it to be meaningful. And I wanted nonprofit organizations to be real partners in the business.
That is how the 20% model took shape. Not as a campaign added later. As the reason the company exists.
Why All The Fauna?
Humans are part of the animal kingdom.
We are not separate from nature, even when modern life makes it easy to forget.
Every species has its own intelligence, adaptations, relationships, and place in the world. Some live beside us. Some remain mostly unseen. All of them belong to the same living system we do.
I created All The Fauna to celebrate that connection—and to help my child grow up curious about animals, conscious of nature, and aware that every species has value beyond what it can offer humans.
The name is intentionally inclusive. Dogs and cats belong here. So do horses, goats, lions, capybaras, reptiles, insects, marine animals, and the species people rarely think to put on a shirt.
How the 20% works
Twenty percent of every product sale supports animal nonprofits.
Shop through a nonprofit
Use a participating nonprofit's link or QR code.
The purchase is tracked
The store banner confirms which nonprofit is connected to the shopping session.
Twenty percent is credited
Twenty percent of the product total, after discounts, is credited to that nonprofit.
Shop through a participating nonprofit's link or QR code and 20% of the product total, after discounts, is credited to that organization.
When no partner is connected to the purchase, the same 20% of the product total, after discounts, contributes to the All The Fauna nonprofit funding pool, which supports participating animal nonprofits through grants, bonuses, campaigns, and other funding initiatives.
The product total excludes shipping and tax.
Participating nonprofits may request payment through their partner dashboard at any time. Requests received by 11:59 p.m. Pacific Time on the 10th are reviewed for payment on the 15th of that month. Requests received after the cutoff are included in the following month's payment cycle. Funds in the All The Fauna nonprofit funding pool are distributed quarterly.
Learn How Funding WorksBuilt with nonprofit partners in mind
All The Fauna launched with 17 verified nonprofit partners working across rescue, sheltering, fostering, sanctuary care, rehabilitation, conservation, and animal welfare.
Each partner receives a unique shopping link and QR code. When supporters shop through that link, the organization receives credit for 20% of the eligible product total.
All The Fauna manages the products, fulfillment, customer service, tracking, and payment system. The nonprofit does not need to purchase inventory, pack orders, or operate its own merchandise store.
The program is new. Our first funding milestones are still ahead of us. As payments and quarterly funding-pool distributions begin, we will report which organizations received funding and how much was distributed.
"Thank you for being here—and for supporting a transparent way to turn everyday purchases into meaningful support for animal nonprofits.""
Pato Carr
Founder, All The Fauna